Services

Google Ads and Microsoft Ads lead generation (PPC)

Generate consistent and profitable leads on the Google and Bing search engines via Pay Per Click (PPC) advertising. Enabling you to reach targeted local users who are actively looking for your specific services. 

With over 20 years experience in PPC and full certifications including Google Partner status* you can be sure that you are in safe hands. Contact me now for more information.

Search Engine Optimisation (SEO)*

Generate relevant and profitable leads via the Google and Bing organic search results. It focuses on three key areas:

• Technical SEO – Optimising your website’s performance and structure
• Content – Creating relevant, high-quality information for users
• Authority – Building trust and credibility through backlinks and online reputation management

When done well, SEO helps your website to rank higher than competitors without having to pay for each click. Contact me now to find out more.

Answer Engine Optimisation (AEO)

Ensure your business is visible in AI-driven search results, featured snippets, and voice queries. AEO focuses on structuring your content so search engines and AI tools can clearly understand and present your information.

It focuses on three key areas:

• Structured Content – Creating clear, direct answers to common user questions
• Semantic Optimisation – Aligning content with search intent and natural language queries
• Technical Markup – Implementing schema and formatting to enhance visibility in AI and search features

When done well, AEO increases your chances of appearing in Google featured snippets, AI-generated answers, and voice search results, driving high-intent traffic to your website. Contact me now to find out more.

Google Local Service Ads

Google Local Service Ads (LSAs) puts your firm at the very top of the local search results when potential clients are looking for help. Unlike traditional PPC, you only pay for actual leads — calls or messages. With the Google Verified badge, your firm gains added trust and visibility, helping you stand out in competitive local markets.

I’ll handle the full setup, verification and optimisation of your LSAs, ensuring they’re targeted to the right services and locations.

When combined with my specialist PPC campaigns, Local Service Ads help deliver a steady stream of qualified, local leads — enhancing your online presence and driving profitable enquiries.